Thames Founder spreads his creative wings
20 year old London skater Blondey McCoy’s label has already seen huge success. The label follows an intensely London aesthetic and McCoy has carried that over to his directing. ‘Land Of The Livid’ showcases a short history of London with a focus on urban culture and fashion. Through the lens of an old style film filter, modern day skateboarding becomes part of London history.
McCoy directed and starred in the video which runs through iconic areas of London. He also learned to play keyboards to cover the soundtrack for the film.